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Brand spirit : how cause related marketing builds brands

By: Pringle, Hamish.
Contributor(s): Thompson, Marjorie.
Material type: materialTypeLabelBookPublisher: Chichester : Wiley, 1999Description: 281.Call No.: HF5414 P746B Subject(s): SOCIAL MARKETING
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Main Campus
Book Shelves 		HF5414 P746B (Browse shelf) Available 231144

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