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Right side up : building brands in the age of the organized consumer

By: Mitchell, Alan.
Material type: materialTypeLabelBookPublisher: London : HarperCollins Business, 2001Description: 340.ISBN: 0002571528.Call No.: HF5415 M572R Subject(s): MARKETING
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Main Campus
Book Shelves 		HF5415 M572R (Browse shelf) Available 170820010020

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