Marketing management : strategies and programs

By: Guiltinan, Joseph P.
Contributor(s): Paul, Gordon W.
Material type: materialTypeLabelBookPublisher: New York, N.Y. : McGraw-Hill, 1994Edition: 5th ed.Description: 480 p.Call No.: HF5415.13 G844M 1994 Subject(s): MARKETING -- MANAGEMENT
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HF5415.13 G844M 1994 (Browse shelf) Available 186752

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