Marketing management : a strategic approach
By: Boyd, Harper W., Jr.
Contributor(s): Walker, Orville C., Jr.
Material type: BookPublisher: Homewood, Ill. : Irwin, 1990Description: 899.Call No.: HF5415.13 B692M Subject(s): MARKETING -- MANAGEMENTCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.13 B692M (Browse shelf) | Available | 103014 |
Browsing Main Campus Shelves , Shelving location: Book Shelves Close shelf browser
HF5415.13 B476C 1997 Cases in marketing management | HF5415.13 B563B Business marketing management | HF5415.13 B666M Managing marketing : text, cases, and readings | HF5415.13 B692M Marketing management : a strategic approach | HF5415.13 B692M 1995 Marketing management : a strategic approach with a global orientation | HF5415.13 B692M 1998 Marketing management : a strategic approach with a global orientation | HF5415.13 B692M 1998 Marketing management : a strategic approach with a global orientation |
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