The great marketing turnaround : the age of the individaul-and how to profit from it

By: Rapp, Stan.
Contributor(s): Collins, Tom.
Material type: materialTypeLabelBookPublisher: Plume, 1992Description: 336.Call No.: HF5415 R366G Subject(s): MARKETING | ADVERTISING | SALES PROMOTION
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HF5415 R366G (Browse shelf) Available 121047

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