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Marketing management : strategy and cases

By: Dalrymple, Douglas J.
Contributor(s): Parsons, Leonard J.
Material type: materialTypeLabelBookPublisher: New York, N.Y. : Wiley, 1983Edition: 3rd ed.Description: 821 p.Call No.: HF5415.13 D347M 1983 Subject(s): MARKETING MANAGEMENT | MARKETING MANAGEMENT -- CAES STUDIES
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Book Shelves 		HF5415.13 D347M 1983 (Browse shelf) Available 56091
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HF5415.13 C726M Marketing for entrepreneurs : HF5415.13 C946M 2001 Marketing management HF5415.13 D347C Cases in marketing management HF5415.13 D347M 1983 Marketing management : strategy and cases HF5415.13 D347M 1986 Marketing management : strategy and cases HF5415.13 D347M 1995 Marketing management : text and cases HF5415.13 D384M 1984 Marketing management casebook

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