A managerial introduction to marketing

By: Staudt, Thomas A.
Contributor(s): Taylor, Donald Arthur | Bowersox, Donald J.
Material type: materialTypeLabelBookPublisher: Englewood Cliffs, N.J. : Prentice-Hall, 1976Edition: 3rd ed.Description: 594 p.Call No.: HF5415.13 S728M 1976 Subject(s): MARKETING -- MANAGEMENT | INDUSTRIAL MANAGEMENT | MARKETING RESEARCH
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HF5415.13 S728M 1976 (Browse shelf) Available 15745

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