Marketing management casebook
By: Davis, Robert T., ed.
Contributor(s): Boyd, Harper W., ed | Webster, Frederick E., ed.
Material type: BookPublisher: Homewood, Ill. : Richard D. Irwin, 1984Edition: 4th ed.Description: 609 p.Call No.: HF5415.13 D384M 1984 Subject(s): MARKETING -- MANAGEMENT -- CASE STUDIESCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.13 D384M 1984 (Browse shelf) | Available | 56395 |
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HF5415.13 D347M 1983 Marketing management : strategy and cases | HF5415.13 D347M 1986 Marketing management : strategy and cases | HF5415.13 D347M 1995 Marketing management : text and cases | HF5415.13 D384M 1984 Marketing management casebook | HF5415.13 D39M Market driven strategy : processes for creating value | HF5415.13 D423M Marketing magic : | HF5415.13 D522M The marketing planning workbook : effective marketing for marketing managers |
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