Cases in marketing management : issues for the 1990s

By: Hinkle, Charles L.
Contributor(s): Johnston, Wesley J | Lanigan, Esther F.
Material type: materialTypeLabelBookPublisher: Englewood Cliffs, N.J. : Prentice Hall, 1992Edition: 2nd ed.Description: 650 p.Call No.: HF5415.13 H57 Subject(s): MARKETING -- MANAGEMENT -- CASE STUDIES
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HF5415.13 H57 (Browse shelf) Available 148198

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