Developing, implementing, & managing an effective marketing plan
By: Goetsch, Hal.
Material type: BookPublisher: Chicago, Ill. : American Marketing Association, 1994Description: 249.Call No.: HF5415.13 G637D Subject(s): MARKETING -- PLANNING | MARKETING -- MANAGEMENTCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.13 G637D (Browse shelf) | Available | 136349 |
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HF5415.13 F537M Marketing management and information technology | HF5415.13 F677M Marketing on a tight budget : an action guide to low cost business growth | HF5415.13 G544S Strategic marketing planning / | HF5415.13 G637D Developing, implementing, & managing an effective marketing plan | HF 5415.13 G724A Agency mania : | HF 5415.13 G724A Agency mania : | HF5415.13 G84C Cases in marketing management |
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