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Media management : a casebook approach

By: Sohn, Ardyth Broadrick.
Material type: materialTypeLabelBookPublisher: Mahwah, N.J. : Lawrence Erlbaum Associates, 1999Edition: 2nd ed.Description: 383.Call No.: P96 .M34 M424 1999 Subject(s): MASS MEDIA -- MANAGEMENT -- CASE STUDIES
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Main Campus
Book Shelves 		P96 .M34 M424 1999 (Browse shelf) Available 231108

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