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How to prepare a marketing plan : a guide to reaching the consumer market

By: Stapleton, John.
Contributor(s): Thomas, Michael.
Material type: materialTypeLabelBookPublisher: Aldershot : Gower, 1998Edition: 5th ed.Description: 332 p.Call No.: HF5415.13 S726H 1998 Subject(s): MARKETING -- MANAGEMENT | MARKETING -- DECISION MAKING | MARKETING -- PLANNING
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Main Campus
Book Shelves 		HF5415.13 S726H 1998 (Browse shelf) Available 225006

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