Product leadership : creating and launching superior new products
By: Cooper, Robert G.
Material type: BookPublisher: Reading, Mass. : Perseus, 1998Description: 314.Call No.: HF5415.153 C666P Subject(s): NEW PRODUCTS -- MANAGEMENT | NEW PRODUCTS -- MARKETINGCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.153 C666P (Browse shelf) | Available | 223927 |
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