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Consumer behavior : concepts and applications

By: Loudon, David L.
Contributor(s): Della Bitta, Albert J.
Material type: materialTypeLabelBookPublisher: New York, N.Y. : McGraw-Hill, 1993Edition: 4th ed.Description: 788 p.Call No.: HF5415.32 L682C 1993 Subject(s): CONSUMER BEHAVIOR | CONSUMER BEHAVIOR -- UNITED STATES -- CASE STUDIES
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Main Campus
Book Shelves 		HF5415.32 L682C 1993 (Browse shelf) Available 136692

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