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Future radio programming strategies : cultivating listenership in the digital age

By: MacFarland, David T.
Material type: materialTypeLabelBookPublisher: Mahwah, N.J. : Lawrence Erlbaum Associates, 1997Edition: 2nd ed.Description: 273.Call No.: PN1991.55 M323F 1997 Subject(s): RADIO PROGRAMS -- PLANNING
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Book Shelves 		PN1991.55 M323F 1997 (Browse shelf) Available 230413

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