Postmodern consumer research : the study of consumption as text
By: Hirschman, Elizabeth C.
Contributor(s): Holbrook, Morris B.
Material type:
BookPublisher: Newbury Park, Calif. : Sage, 1992Description: 146.ISBN: 0803947437.Call No.:
HF5415.3
H577P
Subject(s): CONSUMERS -- RESEARCH | KNOWLEDGE, THEORY OF -- HISTORY
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HF5415.3 H577P (Browse shelf) | Available | 101120000064 | |
| Main Campus Book Shelves | HF5415.3 H577P (Browse shelf) | Available | 101120000065 |
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| HF 5415.3 H362 2011 Handbook of marketing scales : | HF 5415.3 H362 2011 Handbook of marketing scales : | HF5415.3 H577P Postmodern consumer research : the study of consumption as text | HF5415.3 H577P Postmodern consumer research : the study of consumption as text | HF5415.3 H682C Consumer behavior : application of theory | HF5415.3 J464C The customer-centred strategy : thinking strategically about your customers | HF5415.3 L362S Strategic marketing planning and evaluation |
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