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Key account management : learning from supplier and customer perspectives

By: McDonald, Malcolm, 1938-.
Contributor(s): Rogers, Beth.
Material type: materialTypeLabelBookPublisher: Oxford : Butterworth-Heinemann, 1999Description: 194.Call No.: HF5438.8 .K48 M322K Subject(s): SELLING -- KEY ACCOUNTS | MARKETING -- KEY ACCOUNTS
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Book Shelves 		HF5438.8 .K48 M322K (Browse shelf) Available 230353

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