Developing a creative and innovative integrated marketing communications plan : a working model
By: Ogden, James R.
Material type: BookPublisher: Upper Saddle River, N.J. : Prentice Hall, 1998Description: 185.ISBN: 0137783337.Call No.: HF5415.123 O323D Subject(s): COMMUNICATION IN MARKETINGCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.123 O323D (Browse shelf) | Available | 280920010076 |
Browsing Main Campus Shelves , Shelving location: Book Shelves Close shelf browser
HF5415.123 L846C Clueless in marketing communications / | HF5415.123 L846C Clueless in marketing communications / | HF5415.123 M374 Marketing communications classics : | HF5415.123 O323D Developing a creative and innovative integrated marketing communications plan : a working model | HF5415.123 P447M Marketing communications / | HF5415.123 P447M Marketing communications / | HF5415.123 P472S Strategies for implementing integrated marketing communications |
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