Consumer behavior : building marketing strategy
By: Hawkins, Del I.
Contributor(s): Best, Roger J | Coney, Kenneth A.
Material type:
BookPublisher: Boston, Mass. : Irwin/McGraw-Hill, 1998Edition: 7th ed.Description: 760 p. + 1 diskette.Call No.:
HF5415.33 .U6
H384C 1998
Subject(s): CONSUMER BEHAVIOR -- UNITED STATES | MARKET SURVEYS -- UNITED STATES | CONSUMER BEHAVIOR -- UNITED STATES -- CASE STUDIES
| Current location | Call number | Status | Date due | Barcode |
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| Main Campus Book Shelves | HF5415.33 .U6 H384C 1998 (Browse shelf) | Available | 230236 |
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