Consumer behavior : implications for marketing strategy

By: Hawkins, Del I.
Contributor(s): Best, Roger J | Coney, Kenneth A.
Material type: materialTypeLabelBookPublisher: Homewood, Ill. : Irwin, 1992Edition: 5th ed.Description: 674 p.Call No.: HF5415.33 .U6 H38C 1992 Subject(s): CONSUMER BEHAVIOR -- UNITED STATES | MARKET SURVEYS -- UNITED STATES | CONSUMER BEHAVIOR -- UNITED STATES -- CASE STUDIES | MARKET SURVEYS -- UNITED STATES -- CASE STUDIES
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HF5415.33 .U6 H38C 1992 (Browse shelf) Available 159508
Main Campus
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HF5415.33 .U6 H38C 1992 (Browse shelf) Available 159509

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