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The channel advantage : going to market with multiple sales channels to reach more customers, sell more products, make more profit

By: Friedman, Lawrence G.
Contributor(s): Furey, Timothy R.
Material type: materialTypeLabelBookPublisher: Oxford : Butterworth-Heinemann, 1999Description: 228.Call No.: HF5415.129 F743C Subject(s): MARKETING CHANNELS
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Book Shelves 		HF5415.129 F743C (Browse shelf) Available 230376

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