Developing a winning J.I.T. marketing strategy : the industrial marketer's guide

By: O'Neal, Charles.
Contributor(s): Bertrand, Kate.
Material type: materialTypeLabelBookPublisher: Englewood Cliffs, N.J. : Prentice-Hall, 1991Description: 224.Call No.: HF5415.13 O532D Subject(s): MARKETING -- MANAGEMENT -- HANDSBOOKS, MANUALS, ETC | JUST-IN-TIME SYSTEMS -- HANDBOOKS, MANUALS, ETC
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