Business to business marketing : analysis & practice in a dynamic environment / Robert P. Vitale, Joseph J. Giglierano

By: Vitale, Robert P.
Contributor(s): Giglierano, Joseph J.
Material type: materialTypeLabelBookPublisher: Australia : South-Western, c2002Description: 534 p. : ill. (some col.).ISBN: 0324072961.Call No.: HF5415.1263 V572B Subject(s): INDUSTRIAL MARKETINGBibliography, etc. Note: Includes bibliographical references and index
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HF5415.1263 V572B (Browse shelf) Available 200207200028

Includes bibliographical references and index

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