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Marketing : concepts and strategies / Sally Dibb ... [et al.]

Contributor(s): Dibb, Sally.
Material type: materialTypeLabelBookPublisher: Boston, Mass. : , c1994Edition: 2nd European ed.Description: 726 p. : col. ill.ISBN: 0395669286.Call No.: HF5415 M374 1994 Subject(s): MARKETINGBibliography, etc. Note: Includes bibliographical references and index
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Book Shelves 		HF5415 M374 1994 (Browse shelf) Available 200207310068

Includes bibliographical references and index

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