Financial Times mastering marketing : the complete MBA companion in marketing / executive editor, Tim Dickson

Contributor(s): Dickson, Tim [ed.].
Material type: materialTypeLabelBookSeries: Financial Times mastering series.Publisher: London : FT Prentice Hall, 1999Description: 342 p. : ill.ISBN: 0273642227.Call No.: HF5415 F562 Other title: Mastering marketing : the complete MBA companion in marketing.Subject(s): MARKETINGBibliography, etc. Note: Includes bibliographical references and index
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HF5415 F562 (Browse shelf) Available 200211120004

Includes bibliographical references and index

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