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Advertising media planning / Jack Z. Sissors and Roger B. Baron

By: Sissors, Jack Zanville, 1919-2004.
Contributor(s): Baron, Roger B.
Material type: materialTypeLabelBookPublisher: Chicago, Ill. : McGraw-Hill, c2002Edition: 6th ed.Description: 445 p. : ill.ISBN: 0844215635.Call No.: HF5826.5 S577A 2002 Subject(s): ADVERTISING MEDIA PLANNINGBibliography, etc. Note: Includes bibliographical references and index
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Main Campus
Book Shelves 		HF5826.5 S577A 2002 (Browse shelf) In transit from Main Campus to City Campus since 2020-07-13 200305090110

Includes bibliographical references and index

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