Customer relationship management : perspectives from the marketplace / Simon Knox ... [et al.]

Contributor(s): Knox, Simon.
Material type: materialTypeLabelBookPublisher: Oxford : Butterworth-Heinemann, 2003Description: 302 p. : ill.ISBN: 0750656778.Call No.: HF5415.5 C877 Subject(s): CUSTOMER RELATIONS -- MANAGEMENTBibliography, etc. Note: Includes bibliographical references and index
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