Marketing logistics / Martin Christopher and Helen Peck
By: Christopher, Martin.
Contributor(s): Peck, Helen.
Material type: BookPublisher: Amsterdam : Butterworth-Heinemann, 2003Edition: 2nd ed.Description: 158 p. : ill.ISBN: 0750652241.Call No.: HF5415.13 C474M 2003 Subject(s): MARKETING -- MANAGEMENT | BUSINESS LOGISTICSBibliography, etc. Note: Includes bibliographical references and indexCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.13 C474M 2003 (Browse shelf) | Available | 200310290045 |
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HF5415.13 C466S 2004 Supply chain management : | HF5415.13 C466S 2004 Supply chain management : | HF5415.13 C466S 2016 Supply chain management : strategy, planning, and operation / | HF5415.13 C474M 2003 Marketing logistics / | HF5415.13 C474M 2003 Marketing logistics / | HF5415.13 C527C The co-marketing solution : strategic marketing through better branding, improved trade relationships, superior promotions, effective fact-based selling, accurate ROI analyses of trade spending | HF5415.13 C527C The co-marketing solution : strategic marketing through better branding, improved trade relationships, superior promotions, effective fact-based selling, accurate ROI analyses of trade spending |
Includes bibliographical references and index
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