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Marketing research : marketing engineering applications / Gary L. Lilien, Arvin Rangaswamy

By: Lilien, Gary L.
Contributor(s): Rangaswamy, Arvind.
Material type: materialTypeLabelBookPublisher: Upper Saddle River, N.J. : Prentice Hall, c2003Edition: 2nd ed.Description: 39 p. : ill.ISBN: 0130084557.Call No.: HF5415.125 L544M 2003 Subject(s): MARKETING -- DATA PROCESSING | MARKETING -- DATA PROCESSING -- PROBLEMS, EXERCISES, ETC | MARKETING -- DECISION MAKING -- DATA PROCESSING -- CASE STUDIES
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Book Shelves 		HF5415.125 L544M 2003 (Browse shelf) Available 200308270077

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