Marketing : an introduction / Philip Kotler, Gary Armstrong ; annotated instructor's edition, George Franke ; case commentaries, Michele Bunn
By: Kotler, Philip.
Contributor(s): Armstrong, Gary | Franke, George | Bunn, Michele.
Material type: BookPublisher: Englewood Cliffs, N.J. : Prentice Hall, c1990Edition: 2nd ed. , annotated instructor's edition.Description: 592 p. : ill. (some col.).ISBN: 0135564328.Call No.: HF5415 K674M 1990 Subject(s): MARKETING | MARKETING -- MANAGEMENTBibliography, etc. Note: Includes bibliographical references and indexesCurrent location | Call number | Status | Date due | Barcode |
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Main Campus The Circulation Desk | HF5415 K674M 1990 (Browse shelf) | Not for loan | 200309170001 |
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Includes bibliographical references and indexes
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