Advertising and integrated brand promotion / Thomas C. O'Guinn, Chris T. Allen, Richard J. Semenik
By: O'Guinn, Thomas C.
Contributor(s): Allen, Chris T | Semenik, Richard J.
Material type:
Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|
Main Campus Book Shelves | HF5821 O384A 2003 (Browse shelf) | Available | 200309180011 |
Includes bibliographical references and indexes
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