Marketing plans : how to prepare them, how to use them / Malcolm McDonald
By: McDonald, Malcolm.
Material type: BookPublisher: Amsterdam : Butterworth-Heinemann, 2003Edition: 5th ed.Description: 630 p. : ill.ISBN: 0750656255.Call No.: HF5415.13 M322M 2003 Subject(s): MARKETING | MARKETING -- PLANNING | MARKETING -- MANAGEMENTBibliography, etc. Note: Includes indexCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.13 M322M 2003 (Browse shelf) | Checked out | 2025-01-14 | 200310280044 |
Includes index
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