Emarketing excellence : the heart of ebusiness / P.R. Smith and Dave Chaffey

By: Smith, Paul Russell, 1957-.
Contributor(s): Chaffey, Dave, 1963-.
Material type: materialTypeLabelBookPublisher: Oxford : Butterworth-Heinemann, 2003Description: 340 p. : ill.ISBN: 0750653353.Call No.: HF5415.1265 S647E Subject(s): INTERNET MARKETINGGeneral Note: Published in association with: the Chartered Institute of MarketingBibliography, etc. Note: Includes bibliographical references and index
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HF5415.1265 S647E (Browse shelf) Available 200311080163

Published in association with: the Chartered Institute of Marketing

Includes bibliographical references and index

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