Business marketing management : a strategic view of industrial and organizational markets / Michael D. Hutt, Thomas W. Speh
By: Hutt, Michael D.
Contributor(s): Speh, Thomas W.
Material type: BookPublisher: Australia : Thomson/South-Western, c2004Edition: 8th ed.Description: 714 p. : ill.ISBN: 0324190433.Call No.: HF5415.13 H877B 2004 Subject(s): INDUSTRIAL MARKETING -- MANAGEMENT -- CASE STUDIESBibliography, etc. Note: Includes bibliographical references and indexCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.13 H877B 2004 (Browse shelf) | Available | 200401120066 |
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HF5415.13 H644M Marketing planning : | HF5415.13 H877B 1998 Business marketing management : | HF5415.13 H877B 1998 Business marketing management : | HF5415.13 H877B 2004 Business marketing management : | HF5415.13 H877B 2004 Business marketing management : | HF5415.13 I226M 2015 Marketing Management in Asia / | HF5415.13 J346M 1993 Marketing planning & strategy |
Includes bibliographical references and index
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