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Copywriting for the electronic media : a practical guide / Milan D. Meeske

By: Meeske, Milan D.
Material type: materialTypeLabelBookPublisher: Australia : Thomson/Wadsworth, c2003Edition: 4th ed.Description: 306 p. : ill.ISBN: 0534526608.Call No.: HF5825 M437C 2003 Subject(s): Advertising copy | BROADCAST ADVERTISINGBibliography, etc. Note: Includes bibliographical references and index
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Book Shelves 		HF5825 M437C 2003 (Browse shelf) Available 200406050018

Includes bibliographical references and index

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