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Broadcast/cable copywriting / Peter B. Orlik

By: Orlik, Peter B.
Material type: materialTypeLabelBookPublisher: Boston, Mass. : Pearson/Allyn and Bacon, c2004Edition: 7th ed.Description: 514 p. : ill.ISBN: 0205393241.Call No.: PN1990.9 .A88 O744B 2004 Subject(s): BROADCATING -- AUTHOSHIP | BROADCAST ADVERTISINGBibliography, etc. Note: Includes bibliographical references and index
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Book Shelves 		PN1990.9 .A88 O744B 2004 (Browse shelf) Available 200406280008

Includes bibliographical references and index

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