Market research in practice : a guide to the basics / Paul Hague, Nick Hague & Carol-Ann Morgan

By: Hague, Paul.
Contributor(s): Hague, Nick, 1974- | Morgan, Carol-Ann, 1958-.
Material type: materialTypeLabelBookSeries: Market research in practice series.Publisher: London : Kogan Page, 2004Description: 244 p. : ill.ISBN: 0749441801.Call No.: HF5415.2 H338M Subject(s): MARKETING RESEARCHBibliography, etc. Note: Includes bibliographical references and index
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HF5415.2 H338M (Browse shelf) Available 200408100090

Includes bibliographical references and index

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