International marketing / Philip R. Cateora, John L. Graham
By: Cateora, Philip R.
Contributor(s): Graham, John L.
Material type:
BookSeries: McGraw-Hill/Irwin series in marketing.Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2005Edition: 12th ed. , international ed.Description: 697 p. : col. ill., maps + 1 CD-ROM.ISBN: 0071111026.Call No.:
HF1416
C373I 2005
Subject(s): EXPORT MARKETING | INTERNATIONAL BUSINESS ENTERPRISESBibliography, etc. Note: Includes bibliographical references and indexes
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HF1416 C373I 2005 (Browse shelf) | Available | 200511300017 |
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| HF1416 C373I 2002 International marketing | HF1416 C373I 2002 International marketing / | HF1416 C373I 2002 International marketing / | HF1416 C373I 2005 International marketing / | HF1416 C724I 2005 International marketing research / | HF1416 C877S A short course in international marketing : approaching and penetrating the global marketplace | HF 1416 C946E Emerging trends, threats, and opportunities in international marketing : |
Includes bibliographical references and indexes
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