Marketing planning for financial services / Roy Stephenson

By: Stephenson, Roy.
Material type: materialTypeLabelBookPublisher: Hants : Gower, c2005Description: 183 p. : ill.ISBN: 0566085542.Call No.: HG 173 S736M Subject(s): FINANCIAL SERVICES INDUSTRY -- MARKETINGGeneral Note: Includes index
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HG 173 S736M (Browse shelf) Available 200605300014

Includes index

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