Festivals and tourism : markeing, managment and evaluation / edited by Philip Long, Mike Robinson

Contributor(s): Long, Philip [ed.] | Robinson, Mike [ed.].
Material type: materialTypeLabelBookPublisher: Sunderland : Business Education, 2004Description: 218 p. : ill.ISBN: 1901888347.Call No.: GT3935 F477 Subject(s): FESTIVALS -- MANAGEMENT | FESTIVALS -- PLANNING | FESTIVALS -- MARKETING | TOURISM | HERITAGE TOURISM | SPECIAL EVENTS -- MARKETING | SPECIAL EVENTS -- PLANNING | SPECIAL EVENTS -- MARKETINGBibliography, etc. Note: Includes bibliographical references and index
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GT3935 F477 (Browse shelf) Available 200610270006

Includes bibliographical references and index

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