Marketing management : text and cases / Robert J. Dolan
By: Dolan, Robert J.
Material type:
BookSeries: McGraw-Hill/Irwin series in marketing.Publisher: Boston, Mass. : McGraw-Hill Irwin, c2002Edition: International ed.Description: 498 p. : ill.ISBN: 0071123288.Call No.:
HF5415.13
D642M 2002
Subject(s): MARKETING -- MANAGEMENT | MARKETING -- MANAGEMENT -- CASE STUDIESBibliography, etc. Note: Includes bibliographical references
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HF5415.13 D642M 2002 (Browse shelf) | Available | 200702140013 |
Browsing Main Campus Shelves , Shelving location: Book Shelves Close shelf browser
| HF5415.13 D522M The marketing planning workbook : effective marketing for marketing managers | HF5415.13 D524M Marketing management / | HF5415.13 D524M 1994 Marketing management / | HF5415.13 D642M 2002 Marketing management : | HF5415.13 D673M Marketing for the small manufacturer : how to turn the disadvantages of being small into big business advantage | HF5415.13 D826M Marketing management : | HF5415.13 D826M Marketing management : |
Includes bibliographical references
There are no comments for this item.