Principles & practice of marketing / Jim Blythe

By: Blythe, Jim.
Material type: materialTypeLabelBookPublisher: Australia : Thomson, c2006Description: 744 p. : col. ill.ISBN: 9781844801206.Call No.: HF5415 B597P Other title: Principles and practice of marketing.Subject(s): MARKETING | MARKETING -- EUROPE -- CASE STUDIESBibliography, etc. Note: Includes bibliographical references and index
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HF5415 B597P (Browse shelf) Available 200705150029

Includes bibliographical references and index

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