Competitive identity : the new brand management for nations, cities and regions / Simon Anholt
By: Anholt, Simon.
Material type: BookPublisher: Basingstoke : Palgrave Macmillan, 2007Description: 134 p. : ill.ISBN: 9780230500280.Call No.: HF1414 A536C Subject(s): COMPETITION, INTERNATIONAL | PLACE MARKETING | PRODUCT MANAGEMENT | INTERNATIONAL RELATIONSBibliography, etc. Note: Includes bibliographical references and indexCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF1414 A536C (Browse shelf) | Checked out | 2024-08-05 | 200705230075 |
Includes bibliographical references and index
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