Marketing communications : engagements, strategies and practice / Chris Fill
By: Fill, Chris.
Material type:
BookPublisher: Harlow : Financial Times/Prentice Hall, c2006Edition: 4th ed.Description: 911 p. : ill. (chiefly col.).ISBN: 9780273687726.Call No.:
HF5415.123
F544M 2006
Subject(s): COMMUNICATION IN MARKETING | MARKETING CHANNELS | SALES PROMOTIONBibliography, etc. Note: Includes bibliographical references and indexes
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HF5415.123 F544M 2006 (Browse shelf) | In transit from Main Campus to City Campus since 2019-12-06 | 200707140004 |
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| HF5415.123 F544M 1999 Marketing communications : contexts, contents and strategies | HF5415.123 F544M 2002 Marketing communications : | HF5415.123 F544M 2002 Marketing communications : | HF5415.123 F544M 2006 Marketing communications : | HF5415.123 F544M 2013 Marketing communications : | HF5415.123 F544M 2013 Marketing communications : | HF5415.123 G642P Public relations in the marketing mix : introducing vulnerability relations |
Includes bibliographical references and indexes
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