The Sage handbook of political advertising / editors Lynda Lee Kaid, Christina Holtz-Bacha

Contributor(s): Kaid, Lynda Lee [ed.] | Holtz-Bacha, Christina [ed.].
Material type: materialTypeLabelBookPublisher: Thousand Oaks, Calif. : Sage, c2006Description: 492 p. : ill.ISBN: 1412917956.Call No.: JF2112 .A4 S233 Subject(s): ADVERTISING, POLITICAL -- CROSS-CULTURAL STUDIES | TELEVISION IN POLITICS -- CROSS-CULTURAL STUDIESBibliography, etc. Note: Includes bibliographical references and index
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Includes bibliographical references and index

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