The ultimate book of business brands : insights from the world's 50 greatest brands / Stuart Crainer, Des Dearlove
By: Crainer, Stuart.
Contributor(s): Dearlove, Des.
Material type:
BookSeries: Capstone reference.Publisher: Oxford : Capstone, 2003Edition: New ed.Description: 216 p.ISBN: 1841124397.Call No.:
HD69 .B7
C724U 2003
Subject(s): Brand name products | Product managementBibliography, etc. Note: Includes bibliographical references and index
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HD69 .B7 C724U 2003 (Browse shelf) | Available | 200902100032 |
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| HD 69 .B7 C438L 2012 Luxury brand management : | HD 69 .B7 C438L 2012 Luxury brand management : | HD69 .B7 C676 Corporate cultures and global brands / | HD69 .B7 C724U 2003 The ultimate book of business brands : | HD69 .B7 D343B Brand warfare : | HD69 .B7 D343B Brand warfare : | HD69 .B7 D343B Brand warfare : |
Includes bibliographical references and index
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