Marketing in Asia / Roger A. Kerin ... [et al.]

Contributor(s): Kerin, Roger A.
Material type: materialTypeLabelBookPublisher: Singapore : McGraw Hill, c2009Description: 764 p. : col. ill., col. maps.ISBN: 9780071274258.Call No.: HF5415.12 .A78 M374 Subject(s): Marketing -- AsiaBibliography, etc. Note: Includes bibliographical references and indexes
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HF5415.12 .A78 M374 (Browse shelf) Available 201006180005
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HF5415.12 .A78 K472B Big M, little m marketing : HF5415.12 .A78 M374 Marketing in the new Asia / HF5415.12 .A78 M374 Marketing in the new Asia / HF5415.12 .A78 M374 Marketing in Asia / HF5415.12.A78 M374 2013 Marketing in Asia / HF5415.12 .A78 Q442C Cases in marketing management and strategy : an Asia-Pacific perspective HF5415.12 .A78 R473 Rethinking marketing :

Includes bibliographical references and indexes

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