Principles of international marketing / Michael R. Czinkota, Ilkka A. Ronkainen

By: Czinkota, Michael R.
Contributor(s): Ronkainen, Ilkka A.
Material type: materialTypeLabelBookPublisher: Australia : South-Western, c2010Edition: 9th ed. , international ed.Description: 693 p. : ill. (some col.), col. maps.ISBN: 9781439041376.Call No.: HF 1416 C946P 2010 Subject(s): Export marketingBibliography, etc. Note: Includes bibliographical references and indexes
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HF 1416 C946P 2010 (Browse shelf) Available 201101130009

Includes bibliographical references and indexes

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