High performance marketing : bringing method to the madness of marketing / Naras Eechambadi.

By: Eechambadi, Naras.
Material type: materialTypeLabelBookPublisher: Chicago, Ill. : Dearborn Trade Publishing, c2005Description: 271 p. : ill.ISBN: 1419508237.Call No.: HF5415 E323H Subject(s): MarketingBibliography, etc. Note: Includes bibliographical references and index
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HF5415 E323H (Browse shelf) Available 201105130211

Includes bibliographical references and index

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