Creative strategies : idea management for marketing, advertising, media and design / Mario Pricken.

By: Pricken, Mario.
Material type: materialTypeLabelBookPublisher: London : Thames & Hudson, 2010Description: 311 p. : col. ill.ISBN: 9780500515402.Call No.: HF 5823 P742C Subject(s): Creativity in advertising | Advertising campaignsBibliography, etc. Note: Includes bibliographical references
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HF 5823 P742C (Browse shelf) Available 201205250002

Includes bibliographical references

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